Problem: COVID-19 caused on-premise consumption to halt. Even after quarantine, consumers will still need social distanced activities.

Solution: Lokel Group created virtual experiences to create win-win-win opportunities for suppliers, accounts, and consumers. Lokel Group facilitated multiple online events (ranging from tastings to instruction) from start to finish producing volume, brand awareness, and rapport.

Takeaway:

• $6000+ in revenue driven to account

• 92% of attendees would return for another event 

• Additional brand growth solidified with account post-event